What does suggestive selling involve in a quick service restaurant?

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Suggestive selling in a quick service restaurant focuses on enhancing the customer experience by encouraging them to consider additional items that complement their original order. By offering larger quantities or related merchandise, such as suggesting a side dish, a drink, or an upgrade to a larger size, the staff helps customers discover options that they might not have considered initially. This strategy not only can increase the overall sale but also enriches the meal for the customer, potentially leading to higher satisfaction.

Combining meals for discounts may provide value but is more focused on price savings than on the selling aspect. Refusing service based on budget does not align with the principles of good customer service and can harm the restaurant's reputation. Finally, while promoting the latest menu items can indeed attract attention, it is not as directly tied to the interactive selling approach that suggestive selling embodies, where the emphasis is on personalized recommendations and enhancing the customer’s immediate choices.

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